Jay is the co-founder of Mt. Sinai Hospital healthcare intervention program “Off the Scale,” designed to help slow, stop and reverse the progression of chronic illnesses and diseases associated with obesity and fitness advisor to St. Jude Children’s Research Hospital.

Jay is also the founder of JCORE, a multi-faceted wellness program, hailed as “one of the hottest at-home celeb workouts” by US Weekly and the “Workout Taking Over Wall Street” by Bloomberg TV. He is also the behavioral and wellness developer of content for Microsoft’s Fitness BING application and ShareCare’s Real-Age platform.